This video has been made for WaterAid as part of the YouTube Cannes Young Lions Ad Contest.
“Music” made from shower sound like psycho theme.

10 years ago at the UN Millennium Development Goals (MDGs) summit, world leaders made a promise to tackle world poverty…
Your challenge is to make a short film that tells people why it’s imperative that world leaders keep their promises, specifically about water and toilets:
World leaders: Don’t let it drop. We demand water and toilets for all.
This September, world leaders will meet in New York to address progress towards meeting the MDGs. With just five years to go until these targets should be met, it is vital that efforts are seriously increased in order to fight world poverty.
We demand that global leaders take action on the water and sanitation crisis to help the billions of people trapped in poverty.
Your film should convey these messages.

Brief:
Develop a short (max 1 minute) film to promote WaterAid’s summer campaign “Don’t let it drop” – putting pressure on world leaders to seriously address the global water and sanitation crisis.

In particular, WaterAid asks you to draw attention to water and sanitation, the focus of our work (see below for more background information).

In addition: